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And of course, this is confirmed in this section: "The ads that you see may be selected based on data we process about you, such as your interests and favorites, your location, your transactions, how you use our products, your search queries , or the content you view. For example, if you view content on MSN about automobiles, we may show advertisements about cars; if you search “pizza places in Seattle” on Bing, you may see advertisements in your search results for...